Down: The Dating App Using Shame Of Obtaining Down

TL;DR: Whether you are searching for a secure spot to date or a personal place to hook-up, Down could be the number 1 application to show to, especially if you’re a lady. With 2 million people and 50 per cent of matches satisfying IRL, obtaining a night out together or getting down has not been simpler or even more enjoyable. 

Gender often is actually a taboo subject matter, particularly if youare looking for it. But internet dating is normally just like taboo.

Exactly how could you be likely to only turn out and say all that’s necessary is a hookup without experiencing responsible? You are doing it through the Down software.

Or just how are you presently likely to open up yourself as much as internet dating if you should be not comfortable aided by the atmosphere? Again, you are doing it through Down application.

Down is the most protected and confidential option to state what you would like (acquire what you need) – no embarrassment or fear!

How-to “Get Down” or “Get Date”

off raising aggravation with all the online dating marketplace, Colin Hodge cofounded Down (formerly usually Bang with Friends) in January 2013 as a way for individuals to explicitly, and independently, state whatever theyare looking for without shame.

Members, whose typical age ranges between 18 and 35, check in through myspace, and Down makes use of their friends, friends of pals alongside associations to create fits.

For anything a bit more severe, people can choose to “Get Date,” in case they desire some thing more everyday, then they can choose “Get Down.'”

Maintaining the unknown theme, regardless a person chooses, the individual on the other conclusion cannot see who they are until they even elect to get a romantic date or get down.

Unlike the majority of internet dating sites, customers do not need to fill out a lengthy profile with clever stories, and involvement is wholly key unless the members opted otherwise.

Users also are offered a Bangability rating, which Hodge mentioned is a “key formula” based on how a lot of people have seen them as well as how most people are thinking about conference for either a night out together or for acquiring straight down.

Down, which is available on iOS and Android os, also is introducing another element called “frequent Picks,” where customers get the 10 most readily useful fits of the day versus needing to swipe through 100s, if not thousands, of men and women discover a match.

“it’s simply a good way of swallowing inside software, spending half a minute following taking place together with your time – make fully sure you get that go out setup your week and feel like it isn’t a formidable procedure, but it is something which simply suits into your existence,” Hodge said.

Maybe not another sketchy hookup app

So just what helps to keep Down from getting grouped with spammy hookup programs? Trustworthiness.

Down took what was lacking through the market (a dating website that’s not scammy or appearing to be too best) and developed an easy method for folks in order to connect in a manner that they know is giving them what they need and not wasting their unique time.

“we are so used to people form of sugar-coating the dating world,” Hodge said. “We desired to offer folks a honest method to get in touch with each other and make sure we’re not, honestly, bullshitting them,” he stated.

This sincerity also is reflected in Down’s individual base.down3

Per Hodge, the company took the social method to gaining traction, utilizing word-of-mouth to distribute the news about the site, which has generated a more real product and customers.

“that is stored the quality of our very own site greater. Additionally it is kept the portion of people matched and going on a romantic date greater,” he mentioned.

Another fun reality: it is mostly women who would like to get down.

Hodge mentioned 75 per cent of women elect to get down when compared to 65 per cent of males, mentioning security just like the explanation.

“Frankly it is a less dangerous ecosystem than satisfying full complete strangers,” the guy stated. “we should offer ladies the capability to end up being the same part into the courting procedure in order to experience the freedom to select whatever objective they demand.”

a modern key admirer

The reaction from people was extremely pleased. Hodge stated individuals are thrilled to have somewhere where capable state what they want without view, and Down is happy to give it to them.

“Men and women are doing this anyway off-line, therefore we may as well let them have the technology to get it done in an easier way,” the guy mentioned. “We understood, specifically for the younger generation, there ended up being a necessity to bring online dating in to the modern era and then make it a large amount simpler.”

Hodge encourages users to anonymously invite buddies they wish to get down with through web site. And you also guessed it – anyone you receive don’t understand it’s you until they subscribe.

“we wish men and women to ask people they know in a key way through app, and I also believe raises everyone’s odds of achievements,” he mentioned. “It really is a modern-day secret admirer note you are able to deliver your pals via text message.”

… site and start having fun