The 3 S’s – simpleness, sociability, and protection – are a great foundation regarding dating internet site. So just why does it feel like countless web sites tend to be mysteriously missing out on all of them using their company plans?
Insert LikeBright, another dating internet site created in Seattle whose goal is to purge deception from the online dating scene. It is a tall order, but Ron Lai, Sonya Lai (yes, they’re siblings), and Nick Soman are determined in order to satisfy it. The trio came across while their studies at Harvard, and chose to found LikeBright this season within the TechStars, a company that phone calls alone the “#1 startup accelerator in the field,” plan in Seattle.
Their unique goal, as explained to Aislyn Green of TechFlash.com, isn’t complicated: “LikeBright is a TechStars Seattle startup working to make dating easy, personal and safe for women.” Females everywhere – and lots of men – complain about the decreased trust and widespread sleeping that affects online dating services. For some, it is become these types of problematic that they’ve given up on internet dating entirely and only going back to the traditional methods of internet dating they’d once refused, like meeting through pals or at personal gatherings. LikeBright will fight this issue by “constructing a dating layer on Twitter to assist females meet individuals through the individuals they believe.”
The determination for LikeBright originated from personal expertise. Sonya had been pushed by an aspire to help their feminine friends navigate the sometimes-dangerous world of internet dating, and desired to place focus on the difficulties, frequently overlooked, that women worry about when considering trying to find really love on the web. Ron, a frequent traveler, was actually prompted to create a site that found his nomadic needs, and Nick learned from the value of fulfilling a date through somebody you confidence when a female friend launched him to his girl.
Before creating the website, the trio executed 50 live interviews with women that wanted to discuss their own encounters with online dating. The answers they was given varied through the entertaining toward horrifying, like “Everything felt great. And he requested myself if I smoked meth” and “He was 11 and I needed to drive him residence. He previously walked all the way anywhere.” Determined that globe lacked a dating website that throws females very first, LikeBright came into this world.
LikeBright is actually dedicated to generating a host built on the 3 S’s. Joining the website is not difficult: it will take 30 seconds to sign up via myspace Connect. The website promotes sociability through providing users a social framework for your singles they see and allowing them to communicate with buddies – affixed or not – on the webpage. And it is secure: females are able to use LikeBright anonymously, and every man on the internet site is actually vouched for.